IN LATE 2014, Ken Thomas came up with a new way to kick off summer: a festival of some sort. Thomas is in a band and works as vice president of entertainment for the group that owns and operates the AxidXchange Music Factory, so music was a must. And with the bubbling microbrewery scene, it was a no-brainer that beer would be involved. But what kind of food? Burgers are classic and go great with beer, Thomas decided. He called Creative Loafing owner Charles Womack. They added a burger competition to complete the festival and called it Moo & Brew.
In its first two years, the festival raised more than $15,000 to benefit the Second Harvest Food Bank of Metrolina, but, as Thomas says, “Burgers and beer are too good for just once a year.”
That’s how the idea for a brick-and-mortar Moo & Brew was born.
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